Thanks to Kickstarter, hundreds of new projects have been able to launch to market without the need for VC or angel investments. In fact, most Kickstarter success stories like the Travel Tripod, the Exploding Kittens, and many others have gone on to become successful eCommerce...
Take Heed: You cannot succeed with crowdfunding if you've not spent at least a month in intensive research. One does not just simply launch a crowdfunding campaign. One has to research, perform competitive analysis, assess the success ratio of similar campaigns and then decide to take...
One of the biggest challenges crowdfunding project creators face is deciding on the right crowdfunding goal for their campaign page. If your campaign funding goal is too less, you won’t be able to bring your project to life. If it’s too high, you might not be...
After months of contemplation & research, you’ve finally decided to launch your campaign on Kickstarter. Now what? After deciding to launch your campaign, the first thing you need to do is build a Kickstarter marketing strategy. In this quick guide, I’ll be walking you through some of...
Kickstarter was created on April 28th, 2009, and is a public benefit corporation based in Brooklyn, New York. The company’s stated mission is to, ‘help bring creative projects to life.’ It has reportedly generated $5.95 B in pledges from over 19 million backers to fund 529,591...
People spend an average of 50 minutes every day on Facebook. But with Facebook Fan Page posts receiving less reach than ever, companies are desperately looking for another Facebook channel to reach these people. Facebook Groups give companies a place to share content that’s relevant to a...
One of the most interesting things to come out in today’s knowledge age, modern crowdfunding has become a ubiquitous term. This trend has given creators and activists a means to accomplish their goals with the power of internet-enabled denizens. There are many crowdsourcing platforms online, each...
When we’re asked what is the most-funded Kickstarter project, we can’t help but talk about video games & how it makes for one of the most popular categories in Kickstarter. Millions of dollars are contributed to game development but one of the most prominent success...
If you’re stepping into crowdfunding, chances are you already know by now how hectic and difficult it is to make the campaign work. Without the right marketing and promotional strategy mix, it would be virtually impossible to attain your campaign goals. The reason? Crowdfunding isn’t as...
Selecting the right crowdfunding marketing agency for your crowdfunding project may be a significant challenge. For one there are plenty of marketing agencies out there who take on crowdfunding as an additional service but are not really experts or specialists in crowdfunding. You’ll have to weed out...