The planning stage of your crowdfunding campaign is key to getting your product or service fully funded. You can’t build a strong house on a weak foundation. However, creating an effective plan is something many entrepreneurs leave too late or run out of time. As...
Kickstarter provides a great opportunity for entrepreneurs to have their ideas funded by consumers before they launch. However, most entrepreneurs struggle with Kickstarter marketing. Only 1/3rd of projects launched in Kickstarter reach their funding goal. Out of 323,978 launched projects, less than 20,000 managed to...
Over 450 crowdfunding platforms now exist. But only two of them are household names. Kickstarter vs Indiegogo is usually the comparison creators make when deciding where to launch their product. They garner millions of visits each month, and hundreds of thousands of projects have been...
According to content analysis experts BuzzSumo, reporters receive, on average, between 25 to 100 press release for Kickstarter pitches every day. That’s via email alone. Nearly all of them get deleted, unopened. If you're about to click send on hundreds of emails to members of the...